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Pledge Card Pitch

Pledge cards is a bottom up organizing tool benefits from transparency of how system works.   Staff explain pledge card process to supporters how their help identifying voters help the candidate win the election motivates support to get involved.   Stand presentation and explanation of the pledge card pitch given to supporters. 

The object of the pitch is to show supporters how they play a key role in the process.  First step is explaining that there are two basic system for running election campaign using Cambridge Analytica efforts with Trump and Brexit campaigns as example of the big data method works.  Followed by demonstration of how grassroots campaigns disrupt big data campaigns.  The concluding by showing the supporter can use pledge cards is the best way to win an election. 




  • Presentation notes

  • Graphics 

  • Handout 

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