This blog highlights the segments from The Campaign Rundown podcast.  You can listen to the podcast on iTunes, Stitcher, Google Play and Spotify.   If you find this content helpful please consider supporting this podcast via Patreon. (Click Here)

November 16, 2019

How to setup systems that can automatically retweet political campaign, elected officials and candidates for office.  

November 15, 2019

Stump speeches are basically the elevator pitch of election campaign speeches. They're the first impression the candidate makes on most voters.

They're not the speech that you would use at your rallies, but rather the speech that you would use if you are meeting a voter...

August 7, 2019

The proliferation of online and streaming video has raised voter expectations of political candidates introducing themselves by video. The message of a campaign introduction video should be simple and straightforward -- don't overthink the content or overproduce the vi...

August 7, 2019

My introduction to election campaign technology (E-Campaign) was Deval Patrick's Community tool in 2006.  E-Campaign evolves so rapidly that there is cutting edge technology with each new election cycle.  This teaser video outlines which tools should be used and which...

August 5, 2019

Every time the campaign contacts a voter the message needs to include a call to action --  asking the voter to do something to help the campaign.  Modern campaign technology has made it possible to engage directly with voters with every message.  In this tip I talk abo...

August 5, 2019

Raising money for campaigns is everyone’s least favorite part of the election process.   The hardest part of the fundraising is getting people to give money for the first time.   A much easier way to raise money is to get people that have already financially contribute...

May 14, 2019

The first step in organizing your election campaign is to build a campaign schedule. This is a project plan that  -- among other things -- measures voter support and financial burn rate across the time line of an election campaign. This tip is an overview of how a camp...

May 12, 2019

Data management on an election campaign can be overwhelming. Good data management begins with collecting accurate information from constituents. This coaching tip looks at the three basic forms that every campaign needs to use: the pledge card, the volunteer form and t...

May 9, 2019

Every election campaign and political committee needs to grow by adding new members. How do you do it?  In this tip, The Campaign Rundown shares three ideas for growing your supporter network. Check out the Campaign Rundown podcast preview episode.

May 6, 2019

In 2018, livestreaming entered the mainstream of political campaigning as a way to deliver messages directly to voters. The technology tools now available to campaigns are inexpensive, easy to use, and create a high quality video product.  In 2020, your campaign needs...

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November 15, 2019

November 3, 2019

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